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How we do the thing we do.

FAVORITE TOOLS

Since no business questions are ever exactly the same, we have lots of survey tools on hand to answer any question. Whether you need to size, identify, assess, or optimize, we can help get the answers you need to drive your business forward.

Have a look at some of the tools in the box. If something you need isn’t listed, just ask—chances are we’ve done it before and can do it again.

KNOW YOUR PEEPS

Consumer and target understanding.

Whether we engage with them live and in the flesh or via desktops or devices, we can help you learn who your consumers are and how to motivate them to buy more of your brand.

WHERE TO PLAY & HOW TO WIN

Brand strategy and positioning.

By deeply examining the Who, What, Where, When, Why, and How of your brand, we’ll identify the brand strategy or positioning platform you should consider to take your growth up a notch—or two or three.

WHAT TO SAY & HOW TO SAY IT

Communication and messaging.

Communication strategy can have a huge impact on how fast your business grows. We have lots of different methods to help you determine which claim is most likely to drive purchase, which positioning has the highest appeal and relevance, and how well your ad says what it’s supposed to say.

THE NEXT BIG THING

Innovation.

We have all sorts of tools in the box to help you identify consumer needs and pinpoint ideas with the highest potential. We can also help you decide how your products should be flavored, packaged, and labeled to deliver the biggest bang to your top and bottom lines.

HOW TO KNOW IF IT'S WORKING

Awareness and equity tracking.

We can help you determine if the marketing you’re touting and shouting is moving awareness, Net Promoter Score, or a range of other needles. We can do so as frequently or infrequently as you like, but either way, you’ll know what impact your efforts are making on the health of your brand—and what to do as a result.

SIZE UP THE PLAYERS AND THE FIELD

Category and competitive assessment.

We have just the right methods to help determine how big your market really is—and how big your business can potentially be. We’ll zero in on the key players and products that interact with yours (they’re not always who you think), and show you exactly what to do next.

QUESTIONS?
GIVE US A SHOUT.

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We’re a consumer and brand research firm that helps you see inside the minds of your consumers so you’ll know how to grow. We do this using tools you know and some you don’t, with a level of clarity, efficiency, and fun you won’t expect.

  • CONTACT US
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info@mindsighters.com |       
Locations: Denver, CO | Salt Lake City, UT

Copyright 2020 mindsight LLC | All Rights Reserved.
  • HOME
  • OUR DIFFERENCE
  • TOOLBOX
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  • ABOUT US
Mindsight